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What can you make a tutorial about?

Creating tutorials is an important step in sharing knowledge in an understandable way. Tutorials serve as information resources that can clarify complex processes, supporting colleagues in their work activities. Additionally, tutorials promote independence by allowing team members to learn at their own pace and at a suitable time.

How do you choose a topic for your tutorial? Selecting a topic for a tutorial can sometimes be challenging. It is essential to choose topics that are relevant and practical for the organization and the team. Gathering frequently asked questions or problems from colleagues can help.

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The Power of Video

Video is one of the most powerful communication tools out there and with good reason: video is more engaging, more memorable, and more popular among viewers than any other type of content. To give you some idea of just how important video can be for your company, we’ve compiled a list of video statistics from […]

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Native LinkedIn video vs Youtube/Vimeo video links

Spoiler: Native LinkedIn video is almost 10x more powerful than video links. Video helps to make a message more authentic, but distribution can still be tricky. I’ll tell you why Native video is the way to go. The autoplay functionality grabs the attention of your audience. LinkedIn is a social platform, fighting for attention with Instagram/Facebook/Snapchat, that wants people to […]

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Video for Corporate communication

Spoiler: The biggest frustration starts with the lack of transparency and visibility. Many findings have been published about the biggest frustrations among co-workers. Especially in large corporates employees are frustrated about the lack of transparency of the contribution of others. This is a very delicate subject: How do you make sure that you, your team […]

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Subtitles to maximise engagement

Spoiler: 80% of all videos are muted. Why are subtitles important on LinkedIn? 70–80% of all consumers mute their videos. In the Netherlands, 1:12 people are hearing impaired, that is 1,5 million people. People comprehend the message better when they can read and listen at the same time.

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3 Myths that prevent you from creating videos

Spoiler: Creating videos is not time-consuming anymore. Many people still think that video creation is difficult and time-consuming. And not always the best way to deliver a message. We do not agree and in this video, I’ll share the 3 biggest myths. First of all, many people think that video production costs are high. You […]

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Video production costs vs result

Spoiler: Creating videos is not expensive anymore. Another day another video fact. Most people still think that video is expensive, that time has passed. Fortunately, there are many options to create quality content for a fraction of the prize that companies paid in the past. I always recommend calculating the Return On Investment. If you […]

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