Video is one of the most powerful communication tools out there and with good reason: video is more engaging, more memorable, and more popular among viewers than any other type of content. To give you some idea of just how important video can be for your company, we’ve compiled a list of video statistics from […]

For years we’ve heard that camera phones are beginning to rival true top-end camera tech, and while that is a endless discussion, the tech on offer is better than ever. Here, we’ll show you our top 3 best camera phones on the market – and the good news is that these devices are also some […]

Spoiler: Native LinkedIn video is almost 10x more powerful than video links. Video helps to make a message more authentic, but distribution can still be tricky. I’ll tell you why Native video is the way to go. The autoplay functionality grabs the attention of your audience. LinkedIn is a social platform, fighting for attention with Instagram/Facebook/Snapchat, that wants people to […]

Spoiler: The biggest frustration starts with the lack of transparency and visibility. Many findings have been published about the biggest frustrations among co-workers. Especially in large corporates employees are frustrated about the lack of transparency of the contribution of others. This is a very delicate subject: How do you make sure that you, your team […]

Spoiler: 80% of all videos are muted. Why are subtitles important on LinkedIn? 70–80% of all consumers mute their videos. In the Netherlands, 1:12 people are hearing impaired, that is 1,5 million people. People comprehend the message better when they can read and listen at the same time.

Spoiler: Creating videos is not time-consuming anymore. Many people still think that video creation is difficult and time-consuming. And not always the best way to deliver a message. We do not agree and in this video, I’ll share the 3 biggest myths. First of all, many people think that video production costs are high. You […]

Spoiler: Creating videos is not expensive anymore. Another day another video fact. Most people still think that video is expensive, that time has passed. Fortunately, there are many options to create quality content for a fraction of the prize that companies paid in the past. I always recommend calculating the Return On Investment. If you […]