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What can you make a tutorial about?

Creating tutorials is an important step in sharing knowledge in an understandable way. Tutorials serve as information resources that can clarify complex processes, supporting colleagues in their work activities. Additionally, tutorials promote independence by allowing team members to learn at their own pace and at a suitable time.

How do you choose a topic for your tutorial? Selecting a topic for a tutorial can sometimes be challenging. It is essential to choose topics that are relevant and practical for the organization and the team. Gathering frequently asked questions or problems from colleagues can help.

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The Power of Video

Video is one of the most powerful communication tools out there and with good reason: video is more engaging, more memorable, and more popular among viewers than any other type of content. To give you some idea of just how important video can be for your company, we’ve compiled a list of video statistics from […]

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Native LinkedIn video vs Youtube/Vimeo video links

Spoiler: Native LinkedIn video is almost 10x more powerful than video links. Video helps to make a message more authentic, but distribution can still be tricky. I’ll tell you why Native video is the way to go. The autoplay functionality grabs the attention of your audience. LinkedIn is a social platform, fighting for attention with Instagram/Facebook/Snapchat, that wants people to […]

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Video for Corporate communication

Spoiler: The biggest frustration starts with the lack of transparency and visibility. Many findings have been published about the biggest frustrations among co-workers. Especially in large corporates employees are frustrated about the lack of transparency of the contribution of others. This is a very delicate subject: How do you make sure that you, your team […]

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Subtitles to maximise engagement

Spoiler: 80% of all videos are muted. Why are subtitles important on LinkedIn? 70–80% of all consumers mute their videos. In the Netherlands, 1:12 people are hearing impaired, that is 1,5 million people. People comprehend the message better when they can read and listen at the same time.

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3 Myths that prevent you from creating videos

Spoiler: Creating videos is not time-consuming anymore. Many people still think that video creation is difficult and time-consuming. And not always the best way to deliver a message. We do not agree and in this video, I’ll share the 3 biggest myths. First of all, many people think that video production costs are high. You […]

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Video production costs vs result

Spoiler: Creating videos is not expensive anymore. Another day another video fact. Most people still think that video is expensive, that time has passed. Fortunately, there are many options to create quality content for a fraction of the prize that companies paid in the past. I always recommend calculating the Return On Investment. If you […]

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Why employees drop out: The role of poor communication

Communication challenges within organizations

In organizations, a lack of effective communication can lead to employee disengagement. When information is not shared clearly or in a timely manner, employees may feel excluded and undervalued. This can result in decreased job satisfaction and a negative impact on organizational culture. Insufficient communication can cause employees to feel disconnected from the company’s objectives, which may affect their motivation and performance. Poor communication can also cause misunderstandings and errors that undermine team efficiency. Employees who are not well-informed may experience uncertainty about their responsibilities, which

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What is the 3H Model?

The 3H Model: An Introduction The 3H Model is a system used for content planning. It divides content into three categories: Hero, Hub, and Hygiene. This classification helps in developing a balanced strategy that both increases visibility and strengthens the relationship with the target audience. Video can be an effective tool within each category to improve communication. The origin and development of the 3H Model The 3H Model was developed to bring structure to the content creation process. Originally introduced by YouTube, it was intended to help brands with planning and prioritizing their

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What are common mistakes in exit interviews?

Why are exit interviews important? Exit interviews play an essential role in obtaining feedback from departing employees. They provide an opportunity to gain insight into company culture, management practices, and potential bottlenecks within the organization. By conducting exit interviews regularly, patterns in employee departures can be identified, which can contribute to strategic improvements within the work environment and help reduce future turnover.

How can misunderstandings during exit interviews be prevented? Misunderstandings in exit interviews often arise from inadequate communication. Proper preparation for the conversation is important to avoid this. Asking

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Why is onboarding important for new employees?

The meaning of onboarding

Onboarding is a process that helps new employees adapt to their new work environment. It encompasses more than just an introduction; it is a strategic approach to integrating new colleagues into the company culture and processes. A structured onboarding process contributes to a better understanding of expectations among new employees, which is important for their success and satisfaction within the team. A well-designed onboarding program not only facilitates the transfer of necessary information, but also promotes engagement. It enables new employees to become acquainted with the mission and values of the

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What is the most realistic AI avatar?

What makes an AI avatar realistic? A realistic AI avatar is characterized by the accurate mimicking of human facial expressions, speech recognition, and movements. These elements contribute to the credibility and interaction of AI avatars with users. The ability to replicate subtle facial expressions and natural movements can contribute to the convincing presentation of AI avatars. Speech recognition plays an important role in the functionality of AI avatars. They utilize advanced technologies to understand spoken language and respond adequately. This enables AI avatars not only to convey information, but also to engage in dialogue with users, which enhances the experience

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How do I create a talking AI avatar?

What is a talking AI avatar? A talking AI avatar is a digital entity that uses artificial intelligence to communicate with people. These avatars combine technologies such as speech recognition, facial animation, and AI-powered responses to simulate interactions. By imitating human expressions and movements, they can communicate in a natural way. What technologies and methods are used? The technology behind talking AI avatars consists of various components. Speech recognition technology plays a key role in analyzing and understanding spoken language. Facial animation controls the avatar’s expressions, while AI-driven systems provide intelligent and contextual responses. This combination enables avatars to

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AI avatars vs. deepfake: what is the difference?

What are AI avatars? AI avatars are digital representations of people that are increasingly being used in virtual environments. These avatars are developed using artificial intelligence to simulate human movements, facial expressions, and vocal sounds. They make it possible to create realistic and interactive content without physical presence in front of the camera. AI avatars are created through a combination of various AI technologies, such as machine learning, computer vision, and natural language processing. This enables them to provide lifelike interactions in virtual spaces. Applications of AI avatars can be found in areas such as training, customer service, and communication, where they are capable of operating in multiple

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Scale your content: Let your employees tell your organization’s story

The role of employees in content creation In today’s digital world, it is essential that organizations tell their story in an authentic way. Who can do this better than the employees themselves? After all, they are the driving force behind daily operations and have a unique perspective on company culture and values. By involving employees in content creation, organizations can share a richer and more authentic organizational story. These employee stories provide an unfiltered view of the organization and can help create a stronger connection with the audience. This is not only valuable for external communication, but also for

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How to create a culture of open communication as a leader

The Importance of Open Communication in Leadership

Open communication within teams is essential for strong leadership. It ensures that everyone feels heard and valued, which contributes to a healthy and productive work environment. When we encourage open communication, team members can freely share their ideas and concerns, which stimulates innovation and engagement. Furthermore, an open culture strengthens employees’ trust in the organization. Poor communication, on the other hand, can lead to misunderstandings and frustrations, causing engagement to decline. It can also increase workload and stress, as employees do not have the right information to do their jobs well. Through open

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