Spoiler: Native LinkedIn video is almost 10x more powerful than video links.
Video helps to make a message more authentic, but distribution can still be tricky. I’ll tell you why Native video is the way to go.
The autoplay functionality grabs the attention of your audience.
LinkedIn is a social platform, fighting for attention with Instagram/Facebook/Snapchat, that wants people to spend as much time as possible on their feed. They reward their own tools and punish external links in their algorithms.
Share this video with the video marketeers and get the most out of your LinkedIn video efforts.